Posted on: 13/02/19 Posted by: Sidrah Ahmad
Adding Purezza to your venue will allow you to remove pre-packaged water from your supply and provide customers with unlimited, freshly-filtered water on-site, served in beautifully crafted and reusable bottles. Whether you manage a franchised restaurant or a family-run café, Purezza Premium Water systems provide your customers with perfectly chilled, great-tasting sparkling or still water.
Leading carbonated drink brands are doubling-down on the importance of ‘sugar-free’ variants. This market shift has been driven by the fact that consumers are becoming ever-more health conscious. It won’t surprise you to know the increased negative perceptions of high-sugar drinks have led to the continued decline in soft drink sales across America over the last thirteen years. As customers move away from sugary sodas, they are turning to healthier options and sparkling water has emerged as the beverage-of-choice.
Purezza allows your venue to offer chilled sparkling or still water with a premium experience, which aligns with this shift in preference. Moreover, Purezza Premium Water systems are more versatile and efficient compared to alternative solutions, whilst providing an opportunity to drive more revenue for your venue. Once installed, you’ll be able to instantly expand your offering by adding simple fruit syrups to sparkling water, crafting delicious beverages that customers will love and be willing to pay a premium to enjoy.
Serving freshly-filtered water on-site will immediately remove the all-too-common logistical headaches of providing pre-bottled carbonated drinks. No more bottle order admin to process, no storage space wasted filled with dozens of pre-bottled beverages, no need to dispose of single-use plastic bottles.
We are all aware of the impact single-use plastic bottles have on the environment. Not only do they end up in landfills, our oceans, and our beaches; they produce greenhouse gases during production and transportation. With the global annual consumption of single-use plastic bottles set to surpass half-a-trillion in 2020, the problem is unlikely to improve in the near-term. With Purezza, venues can remove the need for single-use plastic bottles, as your venue can filter water on-site and serve sparkling or still water from durable and machine-washable branded glass bottles. This sustainable approach resonates with customers and contributes to the overall premium experience of Purezza and your venue.
You can now find Purezza in over 8,000 venues across North America, Europe, and Australia. The key to our success lies in our extensive range of Purezza products that allow restaurants, cafes, conference centers, and hospitality venues to turn a healthy margin by selling premium still and sparkling water on-site.
Contact us to find out more or talk to a Purezza expert today to find the right product for your venue.